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REBRANDING - VISUAL IDENTITY Akin, founded by botanical chemist Will Evans in 1987, is embarking on a modern and organic-focused rebrand. With over 30 years of expertise, Akin remains committed to pure, high-quality, and cruelty-free beauty products, all made in Australia. The refreshed identity showcases a streamlined logo, eco-friendly packaging, and a contemporary aesthetic inspired by nature. Akin's rebranding reflects its enduring dedication to authenticity and ethical practices, inviting consumers to rediscover a trusted brand with a new, fresh appeal.